I think that people living in Korea usually use supermarkets in addition to traditional markets when purchasing vegetables or food. Are you familiar with Hanaro Mart among the many marts in Korea? When you visit Hanaro Mart, you can often see a sign that says NH Nonghyup Bank. Do you know what the relationship is between the two?
NH Nonghyup Bank cannot be left out when talking about Korea's agricultural economy, and I think Hanaro Mart cannot be left out when talking about NH Nonghyup Bank. Many foreign friends will mainly use Hanaro Mart when buying food in Korea, but they are expected to be unaware of the relationship between Hanaro Mart and NH Nonghyup Bank. So this time, I would like to introduce you to the relationship between Hanaro Mart and NH Nonghyup Bank. If you refer to this sentence, it is expected that you will be able to improve your understanding of Korea's agricultural economy.
Introduction to Hanaro Mart
Hanaro Mart is a large supermarket operated by Nonghyup Hanaro Distribution. Nonghyup Hanaro Distribution is a distribution company that connects farmers and consumers and provides a variety of services, including Nonghyup branded products, cultural centers, gas stations, banks, and food materials.
Source: National Mart Finder - Find with map (nhhanaro.co.kr)
Hanaro Mart has over 300 stores across Korea, and you can easily find the store you want by searching by region, using a map, or searching.
Hanaro Mart also operates an online shopping mall called e-Hanaro Mart, where you can purchase fresh agricultural products, livestock products, marine products, processed foods, and household goods at low prices.
Hanaro Mart also provides a neat grocery shopping agency service, where experts shop and deliver groceries according to customer needs. Hanaro Mart is a large supermarket that strives for customer convenience and satisfaction based on the philosophy and values of Nonghyup.
Relationship between Hanaro Mart and NH Nonghyup Bank
Hanaro Mart and NH Nonghyup Bank are subsidiaries of Nonghyup and have a close relationship with each other. Nonghyup is a distribution company that connects farmers and consumers, and provides a variety of services such as Nonghyup branded products, cultural centers, gas stations, banks, and food materials. Nonghyup Bank, a financial institution of Nonghyup, provides financial products and services for farmers and rural residents and contributes to the development of agriculture and rural areas.
Hanaro Mart and Nonghyup Bank jointly provide various benefits. For example, if you pay with a Nonghyup Card at Hanaro Mart, you can receive discounts or savings, and if you purchase a Hanaro Mart gift certificate at Nonghyup Bank, you can receive a preferential interest rate. Additionally, you can receive a refund for products purchased at Hanaro Mart to your Nonghyup Bank account.
As such, Hanaro Mart and Nonghyup Bank are working together for customer convenience and satisfaction as members of Nonghyup.
Hanaro Mart’s impact on Korea’s agricultural economy
Hanaro Mart is an agricultural product retail store operated by Nonghyup and a distribution company that connects farmers and consumers. Hanaro Mart is having a diverse impact on Korea’s agricultural economy. Here are some examples:
Hanaro Mart reduces distribution costs and increases farm income through direct transactions with farmers. In a 2016 study focused on the Jeonnam region, Nonghyup Hanaro Mart found that 10.5% of farms had an increase in farm household income of more than 100 million won through Hanaro Mart.
Source: RISS Search - Dissertation Details
Hanaro Mart responds to the increasing consumer demand for fresh and safe agricultural products. Hanaro Mart operates an agricultural product quality management system (QMS) to ensure the quality and safety of agricultural products, and transparently discloses the origin and distribution process of agricultural products to consumers.
Hanaro Mart contributes to revitalizing the local economy by providing differentiated services by region. Hanaro Mart operates stores that reflect local specialties and culture, and is developing various cultural, experience, and educational programs to communicate with the local community. In addition, Hanaro Mart operates in county/eup/myeon areas where retail stores are lacking, thereby increasing convenience for consumers.
In this way, Hanaro Mart is having a positive impact on Korea's agricultural economy.
